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Research

Computerized cognitive training is the product of 20
years of scientific research

We promote:

Clinical Pilots

A clinical pilot program is being developed with teams of occupational therapists and rehabilitation psychologists in memory clinics and rehabilitation centers.

Academic Studies

We advance academic research at the Hebrew University of Jerusalem and Bar Ilan University.

Collaboration with a hospital

We cooperate with Rambam Hospital



Interested in researching the use of the software in different populations?

You are invited to a research partnership

The Effectiveate company would be happy to be a part of the development of science and professional teams!

Contact our Scientific manager, Anna Izoutcheev:

Articles from scientific journals

Staying sharp a decade after cognitive training

Rebok and colleagues published a longitudinal study in 2014 based on data from approximately 2,800 seniors participants. The participants who trained in targeted computerized cognitive training to improve processing speed showed improvements that lasted a whole decade. Reebok et al. found that Even after 10 years, adults who trained their processing speed practiced speed exercises and maintained a higher level in daily tasks.
Rebok, George W., et al. "Ten‐year effects of the advanced cognitive training for independent and vital elderly cognitive training trial on cognition and everyday functioning in older adults." Journal of the American Geriatrics Society 62.1 (2014): 16-24

Computerized cognitive training does not require technological literacy

Kueider's 2012 systematic review examined the effectiveness of computerized cognitive training in healthy adults. A review article included 38 studies divided into three categories based on the type of training: traditional cognitive practice with paper and pencil, computeriezd cognitive training , and video games. It has been found that computerized cognitive training is just as effective as traditional practice with pencil and paper, as well as being a more intensive and effective form of training. In addition, most studies reported that adults did not have to be technologically savvy to perform the exercises successfully and benefit from them.
Kueider et al. "Computerized cognitive training with older adults: a systematic review." PloS one 7.7 (2012): e40588

Interested in brain health? Challenge your mind and move your body

According to a review article by Bemidis et al (2014), maintaining a healthy brain is crucial for quality of life and independence in old age. It has been shown that cognitive training and physical exercise can prevent cognitive decline and age-related diseases. The article summarizes the latest findings regarding brain mechanisms associated with third-age cognitive changes and stresses the importance of training that includes cognitive and physical exercises to ensure optimal functioning of brain networks throughout life.
Bamidis et al. "A review of physical and cognitive interventions in aging. "Neuroscience & Biobehavioral Reviews 44 (2014): 206-220
More articles

Effectivate - scientific activity updates

September 2024
September 2024
Prof. Mor Nahum's research has reached 80% of the data collection (so far 50 subjects). The study examines the effect of cognitive training on healthy people with depressive symptoms.
September 2024
September 2024
September 2024
Effectivate launches the app on IOS.
September 2024
July 2024
July 2024
Effectivate is accepted into AARP's prestigious program.
July 2024
July 2024
July 2024
Effectivate and "Mediterranean Towers" cooperate and introduce several Effectivate training stands for tenants.
July 2024
July 2024
July 2024
Effectivate holds a "Cognitive Health" conference for the city's retirees, in collaboration with the Tel Aviv Municipality.
July 2024
June 2024
June 2024
Roni Lustigman, Effectivate's cognitive data analyst, gives a lecture on memory and cognition to the residents of "Mishan Neot Afeka".
June 2024
June 2024
June 2024
Anna Izuchiev, the scientific director of Effectivate, gives a fascinating lecture on brain flexibility to the residents of Nordia.
June 2024
May 2024
May 2024
Prof. Michal Lavidor’s research was submitted to a scientific journal. The research examined the impact of Effectivate training, with and without brain stimulation, on memory functions in the elderly
May 2024
February 2024
February 2024
Effectivate presents at the HealtIL conference - Israel's health and innovation conference.
February 2024
December 2023
December 2023
Dr. Mor Nahum's research at the Hebrew University of Jerusalem began, examining the effect of the Effectivate software on healthy people with symptoms of depression.
December 2023
September 2023
September 2023
Anna Izoutcheev lectures on brain flexibility I was at the “Emda” conference at the Dan Hotel.
September 2023
September 2023
September 2023
Effectivate presents at the Insurtech Israel conference.
September 2023
August 2023
August 2023
Status of the research in Bar Ilan - the collection of information has ended and the research is currently in the writing phase of the article.
August 2023
August 2023
August 2023
Anna Izoutcheev lectures on brain flexibility at ‘Beit HaLochem” as part of the Health Day conference
August 2023
June 2023
June 2023
Effectivate's patent is approved in Japan
June 2023
June 2023
June 2023
Effectivate presents at the MEDinISRAEL 2023 Conference alongside top Israeli telehealth exporting companies.
June 2023
June 2023
June 2023
Effectivate presents at the MEDICO 2023 exhibition and conference, focused on medical instruments and equipment.
June 2023
March 2023
March 2023
Effectivate presents at the Rehovot Seniors Conference with a lecture on brain flexibility in the third age.
March 2023
February 2023
February 2023
Effectivate presents at the Longevitech Conference, addressing and leveraging global innovation for the future of healthy aging.
February 2023
November 22
November 22
At the HealthIL 2022 Conference, focused on medical innovation and technology, Effectivate presents the product development and its use in various clinical settings to a community of doctors, researchers and entrepreneurs.
November 22
April 2022
April 2022
Dr. Keren Aviram participated in an international workshop at the Hebrew University with top cognitive training researchers and presented the latest developments in the software
April 2022
March 2022
March 2022
Effectivate presents at the CABHI, a global conference promoting innovation in the field of aging.
March 2022
February 2022
February 2022
Dr. Keren Aviram participates in expert psychologists training on the psychology of the third age in order to promote the use of cognitive training programs for the rehabilitation and prevention of cognitive decline.
February 2022
January 2022
January 2022
Effectivate begins collaboration with “Beseva-Tova” for the purpose of raising awareness of cognitive health and research collaborations.
January 2022
December 2021
December 2021
Effectivate participates in Health Israel Week 2021, presenting the development of the product and its use in various clinical settings to doctors, researchers and entrepreneurs
December 2021
November 2021
November 2021
Effectivate participates in the rehabilitation psychology conference in Tel Aviv. Dr. Keren Aviram presents the benefits of computerized cognitive training to rehabilitation psychologists and neuropsychologists
November 2021
October 2021
October 2021
Effectivate participated in Health Week in the Golan Heights, where Dr. Keren Aviram discussed brain changes in the elderly and strategies for improvement.
October 2021
October 2021
October 2021
Effectivate presents at the World Neurology Conference (WNC2021) on the effectiveness of training with the Effectivate software based on the software’s tests.
October 2021
July 2021
July 2021
A study by Professor Boaz Ben David from the Reichman University, examining the effect of Effectivate training on speech perception in healthy adults, was submitted for publication in a dedicated journal.
July 2021
June 2021
June 2021
Dr. Keren Aviram joined Effectivate to manage the company's scientific activity
June 2021
February 2021
February 2021
Effectivate presents a new research poster at the Cognitive Psychology Conference in Acre (ISCOP), demonstrating the effectiveness of training in the Effectivate software through the utilization of in-built tests.
February 2021
November 2020
November 2020
A poster presentation titled "Effectivate: Digital Cognitive Training as a Therapeutic Candidate for Age-Related Cognitive Decline: Initial Results" took place at the annual meeting of the Neurological Association in Israel.
November 2020
October 2020
October 2020
A lecture was delivered at the Virtual Congress on Brain Health Innovation & Technologies.
October 2020
February 2020
February 2020
Effectivate presented a poster at the Cognitive Psychology Conference in Acre (ISCOP), highlighting the effectiveness of training in the Effectivate software, as demonstrated by the included tests.
February 2020
January 2020
January 2020
Professor Michal Lavidor from the Brain Research Center at Bar Ilan University, in collaboration with researchers from Germany, has launched a study to investigate the impact of Effectivate training, with and without brain stimulation, on memory functions in the elderly.
January 2020
July 2019
July 2019
Professor Boaz Ben David from Reichman University launched a study examining the effect of effective training on speech perception in healthy adults.
July 2019

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