Let’s expand the limits of our brain and memory

A customized training method that focuses on strengthening memory enhances brain function to enjoy newfound sharpness and develop improved focus and quality of life. 

Our Personalized Training Program

Effectivate is an innovative brain training program, combining the strengthening of memory and attention infrastructure with learning memory techniques that assist in daily activities.

It’s a fun exercise that takes only about 15 minutes a day and doesn’t require any installation. The program can be used on any home computer or tablet.

The training adapts to your specific abilities, helping you reach optimal results and realize your brain’s potential for memory.

The system was developed on the basis of the most recent neuropsychological studies, which emphasize that the brain’s ability to develop, adapt, and learn is not limited by age.

Why Effectivate?

Developed in collaboration with Neuropsychologists

Does not require installation and easy to use

Customized to your specific pace based on your personal progress

Specifically adapted for ages 55 and up

Why Effectivate?

Developed in collaboration with Neuropsychologists

Does not require installation and easy to use

Customized to your specific pace based on your personal progress

Specifically adapted for ages 55 and up

Sounds interesting?

Neuroplasticity

Until recently, researchers have believed that the brain only develops during the childhood and adolescent years. The thought was that once we reach adulthood, the brain ceases to develop. Contrary to this belief, research from recent years has found that the brain is constantly adapting itself to changing circumstances, which is known as neuroplasticity. This research has shown that timed cognitive training encourages brain development

Effectivate combines two methods: One is the practice of brain mechanisms related to memory and concentration. The other is learning memory strategies that help in day-to-day activities. 

Effectivate is a personalized memory training program designed to help restore your long-term memory.

Effectivate teaches memory strategies and learning techniques for daily use, as presented by Eran Katz, Israeli Guinness World Records holder for best memory

Dedicated software for ages 55 and up

Effectivate was developed with this specific age group in mind: the design, the interface, the content, and also the exercises themselves. Everything is tailored to the user, by taking into account the specific abilities that can be potentially weakened at certain ages and have been scientifically proven to be trainable

Testimonials

The brains behind your brain training

Prof. Sarit Kraus

Leading artificial intelligence and robotics research at Bar-Ilan University

A world-renowned expert in machine learning

Mor Nahum, Ph.D

Ph.D. in Brain Science,  Head of the neuro-therapy lab at the Hebrew University, an expert in brain training development and research

Gil Suzin, Ph.D

Ph.D. in Psychology, A clinical neuropsychologist specialist, 

Specializes in cognitive and memory rehabilitation

Eran Katz

A Guinness world record holder in the field of memory techniques,

An author of several best-sellers including “The Perfect Memory”.

Research was done in collaboration with

Barzilai Medical Center

 Dr. Roni Milo, Head of the Neurological Memory Clinic 

IDC Herzliya

(CANlab) Laboratory of Communication and Neuropsychology

Bar-Ilan University

Prof. Michal Lavidor

Head of the Brain Research Laboratory

Tel Aviv Sourasky Medical Center (Ichilov)

Rehabilitation Division

Rambam Health Care Campus

Prof. David Tanne
Director, Stroke and Cognition Institute

Your health is our motivation

The Effectivate team is always eager to answer your questions and hear your thoughts

In collaboration with

Read more about brain and memory

Food for thought

What is neuroplasticity?

Until recently, researchers have believed that the brain only develops during the childhood and adolescent years. The thought was that once we reach adulthood, the

Read More
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